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Speaking on behalf of the government, Van Bruggen said: “Meta, especially as one of the parties, but also Google, is really open to this conversation.”
She said the government would receive a report every six months on illegal gambling advertising across these platforms. She insisted the issue should also be dealt with at an EU level, through the Digital Services Act.
Candidates from the VVD party urged the government to take a “harder stance” against these big tech platforms.
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The company attributed this positive financial momentum to growth within its digital channels.
Digital gross gaming revenue represented 64.5% of the parent company’s total in H1, up 3.6 percentage points from the previous year.
Registered customers increased to approximately 2,672,000 at the end of June, an increase of around 50,000 from the previous year.
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“VIP operations is the most human function in iGaming, run by the smallest teams, on the least purpose-built technology, against the shortest-horizon metrics,” said Grygorenko.
“The findings show that VIP managers are asking for a clearer signal on who needs attention, what has changed and where their judgment can have the greatest impact.”
Grygorenko and Hartuv will continue the conversation next week with the iGB webinar (How) should AI engage high-value players?